World Snooker is delighted to announce that 918.com will be title sponsor of the German Masters for the first time.
The 918.com German Masters will run from February 3 to 7 in Berlin and it will be the first world ranking event of 2016.
It is staged at the famous 2,500-seater Tempodrom, widely recognised as one of the best venues on the snooker circuit.
The event will receive extensive live television coverage from Eurosport and throughout the Middle East and Asia.
The qualifying rounds will run from December 17 to 20 in Wigan, with 128 players each needing to win two matches to make it to the final stages in Berlin.
Ronnie O’Sullivan, Neil Robertson, John Higgins and defending champion Mark Selby will be among the top stars in action.
World Snooker Chairman Barry Hearn said: “We are thrilled to welcome 918.com to the snooker family. Our sport is tremendously popular in the Asian markets and they will get some fantastic exposure for their brand.
“The German Masters has become one of the highlights of the calendar as the fans in Berlin have taken snooker to their hearts and the event always generates a wonderful atmosphere at the Tempodrom. We look forward to working with the 918.com team on another top class event.”
Chloe Tseng, Commercial Director of the sponsor, added: “This is the first time the 918 Group will be on the stage of World Snooker. We are so excited and more than happy to be connecting with the world’s most gentle and beautiful sport! The German Masters is a wonderful event with so many snooker talents.
“We believe all snooker fans will enjoy a great time. And this is simply the start of our involvement with snooker. The 918 Group will work closely with the snooker world to present more excellence in the sport in the near future.”
Tickets for the final stages in Berlin are on sale now but sessions are selling out so fans must book fast – for details see www.snookerstars.de
For the qualifying rounds at Robin Park sports centre in Wigan, access for fans is free.